Reputations take years to build and seconds to destroy.
A misplaced word, an ill thought through comment, a reckless or inconsiderate Tweet or social media posting.
The damage that can be caused by third party associations – because of something they have done – is often not considered.
Onside PR representation services protect against this, acting as a filter or buffer between client, media and the public.
This is a useful service for high profile personalities, sports stars, celebrity figures and high net worth individuals – both in keeping them out of the public eye and creating a focal point should any interest arise, whilst the client remains a safe distance from the firing line.